FRIDAY, SEPTEMBER 27, 2024
2PM-5PM
WMU STUDENT CENTER BALLROOM
Join the inaugural DigitalWMU Digital Marketing and Advertising Career Fair at Western Michigan University in Kalamazoo, Michigan.
Lunch and career fair registration for companies is FREE thanks to the generous support of WMU.
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About the Event
The biggest chance to reach young media talent
WMU is home to unique, vibrant specialized programs in digital marketing, advertising, and more. Hundreds of students are trained and prepared contribute to company growth and are excited to meet you and share their enthusiasm.
What you can expect
Time With Great Students
Students from WMU’s digital marketing and advertising programs are trained with a hands-on, relevant curriculum and have been hired by major brands and media agencies at a consistently high rate.
All The Resources You Need (For Free)
DigitalWMU will provide companies with free registration, booth space, parking, and lunch — making the decision to participate as easy as possible.
Added Hiring Perks While You're Here
The Haworth College of Business Zhang Career Center makes it easy for companies to advertise open internships and entry-level roles directly to students and gather applications through Handshake (even after the event). Want to interview students while you’re on campus the morning of DigitalWMU? Let Jen help you coordinate that (jen.palmatier@wmich.edu).
DigitalWMU Agenda, Friday, Sept. 27, 2024
(Optional) Pre-Event Interviewing (9AM-12PM)
Companies with open internships and entry-level roles are invited to advertise, collect student applications, and interview candidates in the morning at the Haworth College of Business.
Company Lunch (12PM-1:30PM)
Visiting employers are invited to a complimentary lunch at the WMU Student Center Dining Center and meet other employers and WMU digital marketing and advertising faculty.
Company Booth Setup (1PM-2PM)
The career fair will take place in WMU’s new Student Center Ballroom (2nd floor). Registered employers will have guaranteed space and a table. More details will be provided prior to the event.
Career Fair with Students (2PM-5PM)
DigitalWMU is specifically being promoted to hundreds of students in WMU’s relevant undergraduate programs: Digital Marketing, Advertising, and Marketing (with other students invited to participate as well).
Parking and Directions
Company visitors should park in Lot 41 just north of Sangren Hall (this employee lot is reserved for DigitalWMU participants). Walk through the lobby of Sangren Hall to get to the WMU Student Center on the other side of the building.
The ballroom is on the same floor as the Student Center main entrance.
Registration
Companies can register for the DigitalWMU career fair creating a free Handshake account. The Zhang Career Center will be in touch with more information and instructions to ensure an outstanding experience while you’re here.
Learn More About Our Students and Programs
Digital Marketing Program
Highlights
- One of the only undergraduate digital marketing programs in the country, offering a blend of analytical, creative, and strategic training.
- Home of the only digital marketing student organization in the country.
- A homegrown digital marketing mentorship program.
- Hands-on curriculum with impactful client projects and relevant digital marketing industry tools.
- Multiple student winners and finalist teams in international digital marketing case competitions.
- More than 100 universities use projects and curriculum created exclusively for WMU’s digital marketing program.
- Award-winning, keynote speaker, and textbook author faculty with industry experience and a reputation for classroom innovation.
- Consistent near 100% job placement rates in a variety of areas from digital marketing management, digital advertising, account management, organic content/video/social media/search marketing, media sales, consumer insights, strategy, and customer experience. Read about Alex’s recent journey to becoming a digital video specialist for FOX Sports.
Advertising & Promotions Program
For any questions about DigitalWMU or help with registration
Contact Jen Palmatier, Employee Relations Specialist, (269) 387-2729, jennifer.r.palmatier@wmich.edu